YouTube has announced significant changes to its operations, including the layoff of approximately 100 employees. In a memo addressed to staff, Mary Ellen Coe, YouTube’s chief business officer, highlighted the need to adapt to the evolving business landscape and meet the demands of users. The job cuts account for about 1.4% of YouTube’s workforce of nearly 7,200 employees.
Restructuring for Efficiency and Effectiveness
The layoffs primarily impact employees on YouTube’s creator management teams. Under the new structure, these teams will have dedicated leadership for each individual country rather than regions. In addition, YouTube is merging all music teams under the leadership of Google and YouTube’s head of music, Lyor Cohen. Furthermore, the company is consolidating its sports, media, film, and TV teams into a single global team.
Continual Adaptation in a Changing Landscape
The decision to restructure and lay off employees reflects YouTube’s commitment to remain efficient and agile. By streamlining operations and consolidating teams, YouTube aims to enhance its service to creators and users alike. These changes come on the heels of Google’s recent layoff of over 1,000 employees, impacting various teams and projects.
An Ongoing Evolution
Mary Ellen Coe assumed the role of YouTube’s chief business officer in late 2022, following the departure of Robert Kyncl, who now serves as the CEO of Warner Music Group. Coe’s leadership and the restructuring efforts demonstrate YouTube’s commitment to continuous improvement and adaptation to the dynamic digital landscape.
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Source: Variety