Former U.N. Ambassador Nikki Haley is making waves with her campaign in South Carolina. Recently, her team released a captivating 30-second TV ad titled “Blessed,” which doesn’t shy away from taking direct aim at former President Donald Trump.
In the ad, a resonant narrator declares that “chaos follows” Trump, echoing a sentiment Haley has frequently expressed during her campaign. At a recent town hall event in Aiken, S.C., she passionately emphasized, “We can’t afford to have a country in disarray in a world on fire. We simply cannot survive four more years of chaos.”
But the ad doesn’t stop there. It also highlights Trump’s age, stating that “he’s getting older.” Haley insists that America needs a fresh, new generational leader rather than two octogenarians vying for the presidency.
The narrative then shifts to showcase Haley’s own impressive track record. Her time as South Carolina governor saw her fearlessly take on the establishment in Columbia, while her tenure at the U.N. witnessed her courageously confronting the world’s dictators.
Haley’s spokesperson, Olivia Perez-Cubas, confidently asserts, “It’s clear that Donald Trump is not the same candidate he was eight years ago. His outbursts and temper tantrums have become more frequent and unhinged.”
This latest TV ad forms part of a carefully planned media buy, with the campaign allocating a total of $4 million for South Carolina ahead of the crucial Feb. 24 GOP primary. Already, $1.7 million has been spent on ads in South Carolina since the New Hampshire primary.
Source: F5 Magazine
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